How do you stand out from the crowd in 2020?
By creating small-scale, sustainable, and socially responsible clothes wherein 90% of what we produce is made within the EU or closer to home. At arv, we produce small quantities – when a style is sold out, it’s gone forever. My philosophy is to make people consider how they consume; we don’t need to buy a new jacket, bag, and knit every season. It’s an outdated way of thinking. Instead, I hold to the maxim quality over quantity.